OBJECTIVE As summer approaches, Provinces and Territories look to each other to generate tourism and to encourage Canadians to explore their country and culture. Prince Edward Island Tourism worked with IMA to execute a vibrant, out-of-home campaign using several media …
Posted by: IMA Outdoor,
IMA is the proud winner of an Ad Club award from this year’s OOH Showdown event in the Large Format Billboard Static or Digital category. The winning campaign was designed by MEC for Netflix in promotion of the second season of ‘Daredevil’. …
Posted by: IMA Outdoor,
OBJECTIVE Warner Bros. Pictures launched a coordinated national campaign in Vancouver and Toronto to promote their newest film ‘Sully’. This is a true story about the ‘Miracle on the Hudson’ and Captain Sullenberger, who successfully landed an airplane with 155 passengers and …
Posted by: IMA Outdoor,
OBJECTIVE Building on the successful experience of their first foray into the PATH during the 2015 pre-holiday season, Peroni, the world’s leading premium Italian beer aimed to connect with the discerning beer drinker a second time. The campaign connects consumers to …
Posted by: IMA Outdoor,
OBJECTIVE HSBC was looking to target the South Asian community of the GTA to promote their GIC’s at a special rate of 1.25% per annum. GO Stations on the Lakeshore West and Milton lines were carefully chosen to correspond with …
Posted by: IMA Outdoor,