TEL : 416.425.6002

WHAT’S NEW: Munch in Markham

OBJECTIVE As Munch planned to launch their application in the Markham market, they were looking for a campaign that would make their presence known. Their goal was to prompt local residents to download the app on their mobile device. Munch …

Posted by: ,

June 15, 2016

Read more

WHAT’S NEW: Sephora Launches in Vancouver

Dominations, Indoor, Vancouver, Sephora, IMA Outdoor

OBJECTIVE To launch the largest Sephora store in Canada in Vancouver, British Columbia, Sephora chose to dominate the space in Vancouver’s Waterfront Station. Located in the heart of the downtown core between downtown’s historic Gastown and Canada Place, Waterfront Station bustles with shoppers, travelers, commuters and business people…

Posted by: ,

May 16, 2016

Read more

WHAT’S NEW: DSW Keeps It Local

Station Domination, GO Transit, DSW, IMA Outdoor

OBJECTIVE When opening new retail locations, DSW needed to be laser focused in their approach. To target potential customers living in a new-store community, DSW recognized the value of GO station advertising and the local GO ridership for two key reasons. Firstly, the majority of GO riders live less than 5 km’s from their local station, ensuring that DSW…

Posted by: ,

May 15, 2016

Read more

WHAT’S NEW: Business News Network (BNN)

Digital, The PATH, Toronto, BNN, IMA Outdoor

The goal of the PATH digital buy was to maintain and grow the status of BNN to the premier Canadian business, banking and insurance community. The buy was also intended to reinforce to the core audience and community that BNN is the only authoritative Canadian…

Posted by: ,

February 18, 2016

Read more